Spain Back On Top

Bet that’s a title you didn’t expect, especially with Spain’s unemployment at an all-time high. But one thing Spain is currently famous for is their food. They do it with all the mystery, sensuality and intimacy one could hope for. The Spanish are imaginative yet traditional. They understand the total sensorial experience of eating, and they have passion. In the list of the World’s 50 Best Restaurants, Spain had three restaurants in the Top 10, and five in the Top 50.

Taking out top spot is El Celler de Can Roca, a restaurant run by the three Roca brothers. Perfecting their craft for over 27 years, they’ve slowly been climbing up the rankings. It’s a family affair, which each brother bringing a different set of skills to the table. One heads the kitchen, the other is the pastry chef, and the third is a sommelier and front of house. They pay homage to the legacy of those gone before them whilst shaking things up with the use of new techniques, and their aim is to evoke memories with their food. Rich, complex and compelling. One for the list.

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Kevin Roberts

Kevin Roberts is founder of Red Rose Consulting; business leader and educator; author and speaker; adviser on marketing, creative thinking and leadership.


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