KEVIN ROBERTS

The Ritz Carlton is a Lovemark. It delivers mystery sensuality and intimacy time after time.

This week I was visiting P&G in Guangzhou and catching up with our Asia Pacific leaders in Hong Kong.

This is what Sophia and the Guangzhou Team gave me on my check out. A personalized Lovemarks card.

Ritz Carlton have delivered an idea our Team One folks in Los Angles gave them re-framing the entire hotel experience from the guest staying with them to Ritz Carlton staying with the guest when they leave.

This Lovemarks post card is a small example of what they forge.

Uplifting.

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Kevin Roberts

Kevin Roberts is founder of Red Rose Consulting; business leader and educator; author and speaker; adviser on marketing, creative thinking and leadership.

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