In my weekend New York Times magazine was a beautiful small insert from Google called ‘A little look at a big year.’ “In 2014 we searched trillions of times. These are some of the most searched stories of the year.”
The most asked question of 2014 was “What is love?”
To quote Google in full:
“In 2014 romance was alive and well. Of all the trillions of questions the world asked this year, ‘’what is love’ topped the charts with 5x more searches than ‘what is science.’ But when it comes to puckering up, we like a bit of guidance and searched ‘how to kiss’ more times than any other activity, including ‘how to survive.’”
In 2014 the world asked ‘am i in love’ 3x more than ‘am i alone.’
So it feels good in 2015 to be part of Saatchi & Saatchi: The Lovemarks Company. Right place, right language, right motivations, right thinking.