KEVIN ROBERTS

One of the teams we wrote about in our Peak Performance book in 2000 was the Chicago Bulls in the time of Michael Jordan.  During our sessions with the team we asked Michael a question he’d never been asked before – one which was inspired by something Jonah Lomu had told us about himself earlier in our research “Do you hate coming second best to yourself?”.  Jordan was stunned, raised his eyebrows, furrowed his brow and shot back “I don’t mind coming second best to myself – at least I’ve got the first two spots wrapped up”.  We got the message.  Truly great inspirational players have no peers.
And nowhere has this been better captured than in the 10 episode ESPN series, The Last Dance.  A must-see close-up of one of the most competitive, most successful Peak Performers of all time. 
KR

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Kevin Roberts

Kevin Roberts is founder of Red Rose Consulting; business leader and educator; author and speaker; adviser on marketing, creative thinking and leadership.

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