Two weeks ago Taylor Swift dropped her new album Folklore on the world – and what an album.  Straight to number one – selling more than the other 49 top Billboard albums combined.


And – what a surprise.  On the physical Folklore album released on August 7th was a bonus track – The Lakes.  The surprise?  It’s based on my hometown Lake – Windermere in the English Lake District.


“Take me to The Lakes, where all the poets went to die

I don’t belong and, my beloved, neither do you

Those Windermere peaks look like a perfect place to cry

I’m setting off, but not without my muse”

Take me back there soon.



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Kevin Roberts

Kevin Roberts is founder of Red Rose Consulting; business leader and educator; author and speaker; adviser on marketing, creative thinking and leadership.


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