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Made In Switzerland …

I was in lovely Lucerne last week keynoting the Lucerne Dialogue’s European Business Conference.  700 decision-makers in the audience, 60% business, 10% politics, 10% science and 20% community/society.  70% from Switzerland, 30% European.  The meeting was around “Europe: Home Alone” and was masterminded by Head Curator, the rebel with a cause – Dominik Isler.

My brief was the Perfect Brief.  A wake-up call to Rethink Leadership in Europe.  Dominik asked me to be provocative, clear, edgy and ‘dense’.  The desired audience reaction was “Ashamed, shaken up, thoughtful, inspired, motivated and ignited” – so it was all Dominik’s fault!

All went well – Lucerne Dialogue – KR Speech.

I covered 30 Ideas in 30 Minutes, starting with a couple of slides on my 2025 thoughts:

And continued with:

Before ending on:

For copies of the speech slides, please send a request through our Comments page.

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Kevin Roberts

Kevin Roberts is founder of Red Rose Consulting; business leader and educator; author and speaker; adviser on marketing, creative thinking and leadership.

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