The Sonoran Desert in Arizona is enjoying a cold spell with temperatures in the mid 40s.
Not to be daunted, the Sogrape USA wine team led by Stephen Brauer spent a couple of days here enjoying the freshness and the tranquillity the Desert in winter provides.
The two days were full of Sograpiness.
This team are responsible for the creation and development of one of the fastest growing wines in the US – a 90 point Portuguese red blend, Silk and Spice.
We spent a couple of days together with Stephen’s leadership team planning for another dynamic year in 2025. Days of work and play with a focus on taking responsibility and accountability to drive sales and delight consumers even in these most uncertain of times. It was an absolute joy to feel such a strong sense of positivity, determination and team spirit.
Sogrape USA are playing to win.
We meet again in 100 days’ time on Lake Geneva in Wisconsin.
The road goes on forever. The party never ends.
Here’s looking at you – Stephen, Andy, Jacob, Joe, Matt, April, Dorota and Emily.
