I’m in Melbourne this weekend.
I’ve been involved in skincare, cosmetics and the world of beauty for over half a century now, with companies as diverse as Mary Quant, Procter & Gamble, Estee Lauder and Isdin.
And this is the best retail experience I’ve ever had.
In Melbourne (of all places), thanks to the genius of one woman – Mecca Cosmetica founder Jo Horgan.
It opened last week.
It’s not world class.
It’s world changing.




