KEVIN ROBERTS

Day: May 5, 2009

Start with the Answer #2

As I wrote last month, Saatchi & Saatchi Chairman Bob Seelert has written a book – ‘Start with the Answer’

Start with the Answer #2

As I wrote last month, Saatchi & Saatchi Chairman Bob Seelert has written a book – ‘Start with the Answer’

New marketing in the new reality

I’m often asked, “Will this current economic downturn change marketing?” My first response is that calling this a downturn is

New marketing in the new reality

I’m often asked, “Will this current economic downturn change marketing?” My first response is that calling this a downturn is

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