I’ve often challenged retailers to get more emotional, more intuitive, more imaginative and aspire to a vision of the store I call a Theater of Dreams. During New York Fashion Week in September, I got to see that vision made real by the talented designer Mary Ping. In case you think I spent my time rushing around NY Fashion Week shows, Mary’s exhibition was held in our own Saatchi & Saatchi offices on
For the
The installation was a mix of museum, store and entertainment center, exactly what I believe fantastic retail needs to be. Everything was priced at
Mary Ping is a testament to the power of simplicity and ideas. Simply stunning.
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