KEVIN ROBERTS

What a Hotel Sounds Like

Back in February I wrote about Starbucks creating magic with the release of two very special CDs. Realizing love is less about the product and more about magic, Morgans Group Hotel has teamed up with RCRD LBL to offer guests unique playlists that reflect the personality of the property they are staying at. Guests can download the 20-track compilations for free using their emailed reservation confirmation or via scannable QR codes on their hotel keycards. And if the exclusive playlists don’t spark enough magic, the specially designed keycards have plenty more! Loads of Mystery, Sensuality and Intimacy here.

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Kevin Roberts

Kevin Roberts is founder of Red Rose Consulting; business leader and educator; author and speaker; adviser on marketing, creative thinking and leadership.

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