Point 10)
Have a ‘timed wallow’.  No good ever comes from ruminating or wallowing in misery and self-pity for over a minute – put a timer on, and then phone a friend or find something really distracting to do.
Point 11)
Be kind to yourself and others.  Remember everyone is doing their best to navigate these exceptional times.  A little kindness will go a long way.  A lot of kindness is even better (even to the drama queens).
Point 12)
Keep safe and don’t be reckless.  Stress breeds unusual behaviours and can sometimes prompt us to forget the simple things like wearing our seatbelts, stopping at red lights, using Personal Protective Equipment at work, turning off taps, and thinking it’s helpful to drink ourselves in to a stupor.  It’s not.  Try to stick to your usual routines – as you’ve no doubt been reminded by now, this is a marathon, not a sprint.

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Kevin Roberts

Kevin Roberts is founder of Red Rose Consulting; business leader and educator; author and speaker; adviser on marketing, creative thinking and leadership.


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