KEVIN ROBERTS

While You Were Sleeping

Earlier this month I spoke at the National Speakers Association of Australia (no pressure!!!). Shortly afterwards I got a warm thank-you from incoming President, Yvonne Adele, who also happens to be the inventor of a global overnight brainstorming service called Ideas While You Sleep. It’s Twitter-powered, participation-driven, harnessing the fertile mind of the crowd to empower the individual. Clients submit their challenge late afternoon in their local time zone, and Ideas While You Sleep churns out 100 ideas while you’re burning the midnight oil and catching a few z’s, courtesy of hundreds of ideas agents around the world. Great idea, smart business. Ideas are the currency of the future and Yvonne has opened an express-exchange in an always-on world: cash for concepts, now.

Recent Posts

Kevin Roberts

Kevin Roberts is founder of Red Rose Consulting; business leader and educator; author and speaker; adviser on marketing, creative thinking and leadership.

READ MORE

Books on Amazon.com

Previous
Next

Join us. Sign up for our blog.

Receive our regular updates in your in-box.